Isaac Hess is a former left handed baseball pitcher who played for seven years professionally, all after receiving a total hip replacement at the young age of 19. The adversity he faced while playing baseball created the work ethic and tenacious drive that he now carries in his day to day professional digital advertising career. He still enjoys teaching and motivating young players that desire to pursue a path in the game.
Digital advertising appealed to Isaac during his baseball career while being on the road on long bus trips to different cities and searching for a way to make supplemental income to the $600/mo he started out making in his first year in the minor leagues. He began cultivating his entrepreneurial side by diving into web development and studying the marketing tactics of top brands as much as he could. His early interest in the internet as well as his connection to the mental strategy and awareness that is necessary to succeed in the game of baseball has made for an easy and energetic transition into the evolving digital advertising wilderness.
Exhibiting a wide array of talents, Isaac is a valuable asset to any digital advertising team he has the good fortune of being part of. His number one focus and skill is maintaining a consistently positive attitude in the work place amongst his peers as well as the clients he serves.
Expert, 5 years
Seasoned Veteran, 8 years
Battle Scarred, 6 years
Advanced, 5 years
The primary contribution that Isaac brings to any team is his ability to lead people and create cohesive communication amongst his team in a positive and motivating way that is conducive to a champion level of production and attention to detail. This goes for the production team that he works directly with, along with the clients for whom he takes part in producing amazing projects. His talent to cultivate, maintain, and strengthen relationships with clients are of great value in the confusing and commonly misinterpreted world of digital advertising.
Isaac understands advertising at a macro level, and he knows what it takes to create successful campaigns from the technical side of things to the relationship management necessary to keep clients in the know so that they can uphold a high level of trust in not only him, but the agency which he represents.
Isaac has experience in managing a portfolio of over 50 clients in his digital advertising career. He is well aware that client management and expectation setting is the most important part of any digital campaign. Overseeing monthly advertising budgets from $1k/mo to $50k/mo, he knows what it takes to keep a client on board with his agency by providing excellent service through the following necessities of client retention:
Isaac has the ability to install and configure WordPress, work with beautiful user friendly themes, upload and configure necessary plugins, and implement design and development for a wide variety of different types of websites. This comes with mobile first in mind and a responsive approach, so that any website build he creates looks beautiful on all devices.
Isaac has the ability to manage website projects from start to finish, whether he is the person designing the site or the one managing the team that is in charge of designing the site.
There are many different tasks that go into the final deployment of a new website, from thorough testing of the site’s design and functionality, to page load speed, and implementation of creating back ups and managing server and database settings on the back end. Isaac has the skill set to see a project through all the way to final completion and deployment of a new website.
Isaac has over six years of experience working in the world of Search Engine Optimization and deployment of effective digital advertising campaigns. This includes a quality, creative, and intelligent strategy of Social Media Management as well.
He knows there is no magic bullet when it comes to creating a quality portfolio of organic rankings and an overall online marketing strategy. He is very knowledgeable and aware of the tremendous amount of planning and strategy it takes to create a successful SEO project. Here are a few of the areas that he is well versed in:
Isaac is a certified Google Adwords expert. He has worked with a portfolio of over $1M annual spend combined in both Adwords and BingAds, and has a wealth of experience in the following aspects of the paid search space:
Email Marketing is an integral part of any successful online marketing campaign. Isaac has a wealth of experience overseeing content creators who curate valuable content for clients. From auto responder email campaigns, to weekly, monthly, and seasonal email campaigns, he knows how to implement, test and relay value of the effectiveness of email campaigns for clients. He has technical experience in creating campaigns himself, as well as managing content teams from start to finish, through the following email marketing services:
Isaac has been working in and exploring the vast wilderness of the Digital Advertising world for over 8 years, ever since purchasing his first Mac computer. (Mac for life.)
His skills are extensive ranging from the technical side of production to relationship management of large clients. His vigor and tenacity are unmatched in the industry, and he enjoys doing the best work of his life one day at a time.
Life is about experiences and learning from those experiences. Here are a few of the places from which Isaac has learned.
Isaac is always happy to connect with progressive and motivated individuals. Feel free to reach out.